1. We recommend using the eyeshadow brush, round tip.

2. To reinforce the eyelid shape, use shades of eyeshadow with a darker color, like brown or mocha. Asleep right on the eyelid bone.

3. Clean the remaining grains eyeshadow using fluffy eyeshadow brush.

4. To enhance the natural and brave in the eyes, apply eyeliner or dark brown color.

5. As a final touch, apply eyeshadow in white or pale pink just below the eyebrows. It is intended that the colors are attached to the eyes look more brilliant.

In addition to eyelid coloring, it is important to make your eyebrows look thin and rarely become more full. Too often drew his brow with the aim of smoothing can leave a mark. So forget about this habit. This trick makes full eyebrows:

1. To look full, try to maximize the eyebrow pencil and powder. A combination of both to prevent excessive impression.

2. Choose a color that matches the color of his hair to look more wide eyes. Use a pencil to fill in eyebrows eyes with short strokes.

3. Then, brush brow brush given powder coating. Use an eyebrow comb to be more integrated with the makeup eyebrow hair.

Why are skin care products so confusing? Why is there so little brand loyalty? Part of the problem is that the last 20 years have brought a tsunami of new skin care products, new ads, new claims. The splashy advertising, the celebrities and the offers combine to produce instant hype. Every new product promises a new “advance” or “technology” or “significant improvement”. Because this revolution is so new, everyone–retailers, consumers, dermatologists, editors–are struggling to figure it out.

Some cosmetics companies like it that way. They invent funny names for molecules. They retouch the living daylights out of those unretouched ads. They cleverly (yet legally) manipulate the copy. These deceptive practices are called “smoke and mirrors”– the metaphor for deceptive or fraudulent practices. The term was first invented to describe the way in which magicians could make objects appear or disappear by using mirrors amid a sudden burst of smoke. It’s clever, but also deceptive.

It works for magicians, and it works for the skin care industry. So women, the willing and unknowing, plunk down big bucks because they want to believe in magic. It’s a national addiction. People everywhere want to fight aging and are looking for solutions.

If you’re going to spend money on skin care products, spend it advisedly. Make sure that you’re not being conned. Make informed decisions. Invest in products that really work. Discriminate. Know how the channel of distribution affects the quality of the merchandise, and the price that you pay. Understand how ads are delicately written and carefully crafted.

Zein Obagi, MD

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There are a lot of reasons why skincare products need to be applied at night. In fact, it can be easily argued that nighttime products are more important than daytime, because that’s when the skin repairs itself.

1. During the day, skin is bombarded with wind, makeup, pollution, sweating, and all of this exhausts the cells. Why? Because the sole purpose of skin is to protect our bodies from outside insults and contaminants. So during the daytime, the skin is busy defending itself from these environmental factors. That’s why, during the day, we apply products that strengthen, hydrate and protect with skin with antioxidants (topically and systemically) and UV protectors. At night, it’s ready to get ready for another day. That’s the time when the cells renew themselves and need to be activated with key ingredients like retinol; surface repair agents, such as ceramides; and anti-inflammatory agents, such as botanicals. These all work together to create skin that is brighter, more even-toned, and hydrated.
   So nighttime products are different from daytime products, because the skin’s needs are different.
2. Many active ingredients in skincare products have a relatively short life, and are deactivated by sunlight. So the really important ingredients—the really good stuff—is rendered useless. So by nighttime, there’s no residual value. Products need to be reapplied.
3. During the daytime skincare products are rubbed off, sweated off, washed off, wiped off. Or they’re completely absorbed. Moisturizers last only 3-4 hours. Medical treatments require application 2-3 times every 24 hours. I’m a proponent of saturating the skin with active and powerful ingredients so that it’s nourished throughout the day and night.
4. Nighttime products are heavier, to restore essential moisture, reduce wrinkles and repair the skin. They provide what we call barrier protection—to prevent transepidermal water loss (dehydration). Then in the morning, your skin is supple, revitalized and smooth.
5. The active ingredients used in nighttime products are better able to stimulate and up-regulate cell turnover so that fresher, brighter, healthier skin can emerge.
6. Nighttime is a perfect opportunity for controlled release of active ingredients over a 4-6 hour period. It is also a good time to layer products which may not be possible during the daytime if makeup is to be applied overtop.
7. Finally, I’d be remiss if I didn’t mention the importance of cleansing as a part of a night- time skincare program. Many people, I’m convinced, take the short-cut of not removing their make-up before retiring. Our faces are never covered, they’re always exposed to all kinds of environmental pollutants. Cleanse your skin, faithfully and thoroughly to remove the dirt and surface oils. It’s important for everyone, but critical for women who wear cosmetics. Sounds a bit extreme, I know, but you may even want to do it twice. It’s that important.

You may be tired, you may be stressed. But nighttime skincare is important. And it only takes a minute.

Zein Obagi, MD

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Healthy Diet. By avoiding greasy, fatty foods that will make your face break out, your skin will be less oily and more resistant to blemishes. Some foods that cause your skin to break our include pizza, French fries, chocolate and most other types of candy, fast food and soft drinks. You don’t have to give up these special treats completely, just eat them in moderation.

Hydration and Exercise. Drinking the recommended eight glasses of water a day – along with regular exercise like walking, jogging, bicycling or getting involved in sports – will make a tremendous impact on the way your skin looks and feels. Exercise will increase blood flow, making your dull skin glow like new. It will also make your feel more energized and generally happier. Keeping your body in shape allows for less stress and a feeling of achievement.

Sun Exposure. Protect yourself from sun damage, skin cancer and premature wrinkles by using a moderate strength sunscreen. Too much sun can blister your lips, leaving them red and sore. Sunburned skin can peel, leaving your skin patchy and sensitive. Monitor how much time you spend in the sun and use good judgment when deciding if you’ve had enough for the day.

Regular Cleaning Routine. Cleanse, exfoliate, tone and moisturize – this daily routine should carry you on your way toward healthier skin in no time. Choose a gentle cleansing solution that works for your specific type of skin, whether it’s dry, oily or normal. Using your selected product, cleanse your face in a gentle circular motion and rinse with lukewarm water, as hot water drains the skin’s moisture.

The next step is to exfoliate. A granular exfoliant product is often especially effective in smoothly rough areas and rubbing away dead skin cells, allowing the face to be better moisturized.

After exfoliating, use a toner or astringent to tighten skin and remove any make-up or cleanser residue. An alternative to toner or astringent would be a facial masque at least once a week, which tackles clogged pores while also firming skin and leaving it soft and silky.

The final step is to apply a moisturizer that will protect against dry skin. People with oily skin don’t have to moisturize as often as those who have dry, normal or combination skin.

You could spend hundreds of dollars on skin care products and only achieve clear, healthy skin for a short period of time. A daily skin care routine, along with a healthy diet, drinking lots of water, exercising and protecting your skin from sun damage, will help you achieve healthy skin for a lifetime.